March 11 is World Plumbing Day.
It is a date that has been fixed on the calendars of the World Plumbing community since its establishment by the WPC in 2010 and is now a fixture on the calendars of political and social institutions around the globe.
The international plumbing community, as represented by the Council, has a vital role in promoting the link between good quality plumbing, health, environmental sustainability and, increasingly, economic prosperity.
March 11 is marked by celebrations, competitions, seminars, and activities all around the world. People from within and outside the plumbing fraternity come together to learn, share knowledge, build connections and find opportunities to collaborate to improve the quality of, and access to, fresh water and safe sanitation.
There are now hundreds of annual World Plumbing Day events, promoting the link between good plumbing sanitation and human and environmental health.
One of the simplest ways of promoting a message to the media is to issue press releases. The WPC will issue its own release.
Other plumbing organisations are invited to issue their own press releases promoting the day and the work which their organisation does within the industry.
Feature articles in Plumbing Industry and other publications
Where an organisation publishes its own magazine or contributes to an industry publication then any issue published in or around March should be a special World Plumbing Day edition or contain an article about World Plumbing Day. The article can be about what your organisation is doing to mark World Plumbing Day, what World Plumbing Day is about and the importance of plumbing to the community or an overview of World Plumbing Day celebrations that are held all over the world.
Motions in state or national legislatures
In many countries it is common practice for elected politicians to propose motions highlighting a particular cause. Where plumbing organisations have links with politicians in their state and national legislatures, it is suggested that they be contacted with a view to proposing a motion celebrating World Plumbing Day on 11 March.
It is suggested that each organisation arranging for such a motion to be proposed amends the suggested text by making appropriate references to the work which their organisation plays within the industry in their country.
Organisations are encouraged to arrange an event or meeting which will highlight World Plumbing Day. The format and content of such a meeting will vary from organisation to organisation. Some hold a Breakfast, Morning Tea or Lunch, others might host a Golf Day, give away World Plumbing Day treats to customers while they’re working, bake a cake, hold a Forum – any type of event can be held on World Plumbing Day.
General awareness raising
There are many ways in which organisations and individuals can create awareness at the local level. For example, retail and wholesale businesses might want to have a special promotion on World Plumbing Day to alert their customers to the Day. Plumbing industry organisations may wish to partner with wholesaler and manufacturer organisations in their country to undertake a joint promotional activity related to World Plumbing Day. Individuals might undertake activities which are designed to draw the attention of the media and the public while promoting the important underlying message of the Day. For example, one prominent member of the Scottish plumbing industry dressed up with placards and distributed leaflets about the importance of plumbing in one of the main squares in Scotland’s largest city.
Letters to newspapers
Many countries have a practice where major newspapers carry a letter page in which letters comment on or draw attention to a cause or issue. It is suggested that prominent plumbing industry personnel in each country should write to the editors of that country’s major and local newspapers highlighting World Plumbing Day.
Promote your organisation’s “GREEN” role
Many plumbing industry organisations are actively involved in activities related to the environmental role of today’s plumbing industry and World Plumbing Day provides a good opportunity to emphasise this role to the general public.
Talks in schools, colleges and universities
Many schools would welcome the opportunity to have a visit from a representative of the plumbing industry to talk about the health (and/or environmental aspects of plumbing). WPC members have given talks about “Water and Health” in their local primary schools and facilitate plumbing inspired drawing competitions. This provides an excellent opportunity to promote our industry to young people and grow their understanding of the importance of saving water, having good hygiene and other related messages.